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2018 just feels like it flew by, but I guess most years feel that way! We’ve officially been Brooklyn expats for 2 years now, and it feels both so much longer and not that long ago. When we first moved here, Steve and I both had this dread that someone was going to come and say, “Okay, you’ve had your fun, now it’s time to go back home.”
Hasn’t happened yet!
Every year, I like to remind myself how far I’ve come in all aspects of my life. As someone who is constantly working towards learning gratitude and appreciation for the work I’ve done, it’s hard to see the forest for the trees, you know? Which is why I like to do these recaps, also to help me plan for 2019. Ready?
Taken from last years goals
2018 House Goals
- Organize office lol
- Organize basement
- Paint living room
- Paint kitchen
- Install range hood
- Redo cabinet knobs in the kitchen
- Do at least 1 thing to make the upstairs bathroom seem less like a timeout cell/toilet dungeon
- Bonus! Installed new backsplash in kitchen
- Bonus! Kept most of my plants alive
2018 Blog Goals
- 12 video posts (ideally once per month)
- Incorporate more of my traveling in here. I have another blog that I planned to use for travel updates, but why make things complicated. If you want to read about my personal life, feel free! If not, no worries, we’ve got way more content. I decided to keep this offsite and focus on one niche per blog, though there is some occasional overlap
- Focus on a Pinterest and YouTube strategy this year
- New advertising system
- Maybe possibly test an AdWords campaign. I opted instead for a Pinterest ad campaign so…halfsies?
- Bonus! Relaunched my 10 Essential Tools guide
- Bonus! Launched my New Homeowner Bootcamp
- Bonus! Launched the Print Shop
- Bonus! Hired a social media manager
- Bonus! Rebranded the blog
- Bonus! Built dedicated YouTube studio
- Bonus! Created a 2019 Editorial Calendar with Goals
My favorite posts from 2018:
- The Fails
- Building a YouTube studio
- Easy Holiday Table Settings with Dollar Store merch(my first video in the studio!)
- Black and Gold Interior Decor Ideas
- Quick and Easy Ways to Declutter Your Home
Your favorite posts from 2018 (based on page views):
- 32 Amazing Examples of Cabin Decor
- 17 Living Room Decorating Ideas Anyone Can Do
- What is Coastal Decor?
2019 House Goals
- Paint Kitchen
- Paint Living Room
- Install Range Hood
- Install floating bookshelves
- Get more lighting and outlets in the basement
- Have an electrician install light next to front door and outlets on the front porch
- Find full-length fancy mirror for closet
- New long ass executive desk (which will be a challenge since I’m thrift store only!)
2019 Blog Goals
- 52 videos (OMFG terrifying)
- >50 printables in the Print Shop
- Move to another advertising network
- Attend Haven 2019
- Keep up with editorial calendar goals and don’t fall behind more than 2 weeks
- 1k YouTube subscribers
- 20k Instagram followers
- 10k Pinterest followers
- 30k monthly visitors
What are you planning this year?